Partnerships
Selecting partners for long-term sell-through
Why we favour fewer distributors with skin in the game over broad, shallow listings.
MB
Markus Berger
Insights
Perspective on brands, markets, and distribution
3 articles
- Strategy
What niche brands underestimate about Asia-Pacific
Regulatory timelines, travel retail, and the difference between interest and repeat purchase.
MBMarkus Berger - Markets
Distribution fit in the Gulf
How we evaluate whether a European fragrance house is ready for prestige doors in the GCC.
MBMarkus Berger
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